Tips &
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Newsletter
Topic of the Month
All EPCS Consulting
professional training courses allow
delegates to outline their strengths,
weaknesses and objectives in pre-course
questionnaires. The trainer uses the
questionnaires and feedback to refine course
content according to delegate needs.
Establishing Rapport with the audience,
controlling nervousness and keeping audience
attention are perhaps the three most common
weaknesses outlined by delegates before
attending a course.
Our trainers suggest the following tips:
Controlling Nervousness
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Talk to one person at a time.
Literally, look directly into the eyes of
one listener at a time, just as you
normally do in one-on-one conversation.
This will be difficult at first if you're
used to scanning or avoiding eye contact,
but it's worth the effort to acquire this
basic habit of effective speech.
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Know exactly what your opening line is
going to be. Knowing your opening
statement will reduce worry about getting
started, the most bothersome time for most
speakers.
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Just before you get up to speak, say
to yourself: "I know what I'm going to say
and I'm glad for this change to say it."
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Establishing Rapport with Your Audience
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Never tell jokes. Jokes ridicule
people and always alienate someone.
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Tell self deprecating funny stories.
We trust people who have imperfect lives -
like us. But don't reveal all your faults
at once - they might brand you a real
loser.
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Dress a little better than your
audience so they see you as the expert but
not too removed.
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Look them in the eye. We trust you if
you look at us. Don't stare at that
proverbial spot on the back wall. Look at
and talk to each person in the audience -
one at a time.
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Smile. They will naturally smile back
at you. If you think your audience looks
miserable - remember they are a mirror of
the speaker.
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Tell stories - don't lecture. Kids
please with their parents, 'Tell us a
story'. They never say 'Give us a
lecture'. Why do you think we hate
lectures - and why I slept through so many
at university.
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Speak the language of the audience.
With engineers - talk slide rules,
structural forces and tolerances. Whisper
the word RAM to computer nerds and watch
their eyes light up. When speaking to
associations learn if they are called
clients, members, associates, delegates or
true believers.
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Help them laugh. Everyone loves to
laugh. Remember the scene in Mary Poppins
with the staid bankers. The old geezer
died laughing. Don't kill them, but inject
some humour.
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Talk about things they can relate to.
Sales people relate to cold calls,
warehousers to stock-outs, bureaucrats to
policy formation, and entrepreneurs to
cash flow. Remember that everyone relates
to family.
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Be yourself. Be comfortable. Prepare,
but it's okay to make mistakes. If you are
plastic and too polished they won't
believe you.
Keeping
Audience Attention
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Speak up. Talk a little louder
than you think you have to. Most
people speak far too softly and the result
is often mumbling (Speaking up also helps
you fell less nervous).
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Use illustrations that force the
audience to visualize. The
listener's mind is hungry for pictures.
Give them something to "see".
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Use "first person" stories when
possible. The audience perks up for
phrases like "the other day I ...",
"I have found from my own experience",
and "a friend of mine once told me"."
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Pause occasionally. Pauses are
perhaps the most effective technique for
regaining the attention of the audience.
Most speakers neglect this powerful idea
because the silence is deafening to them;
however, the pause is welcomed by the
audience. Try it and you'll see all
eyes looking back to you for your next
statement.
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Save handouts until after your
presentation. If you give people
materials at the beginning of you talk,
they'll read instead of paying attention
to you.
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